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Link Popularity Services include:
- Text Link Advertising
- Directory Submission
- BlogReviews
- Press Release Distribution
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The perfect compliment to Natural Search Engine Optimization, Link Building increases link popularity, which is essential in attaining and maintaining top search engine rankings.
How does Link Popularity Work?
The major search engines must evaluate a website on a variety of levels. Google in particular reviews over 500 million parameters during the ranking process. Websites that rank high under competitive keyword phrases almost always demonstrate a high amount of value and credibility to the search engines. This "credibility" is established based on the number and quality of websites linking to the high ranking website. The basis of the Google algorithm relies on their proprietary PageRank technology.
Why Link Building?
Knowing that the majority of websites ranked on the first page under semi-to-very competitive keyword phrases have established a considerable amount of credibility with the search engines, then we must accept that to rank higher than these websites it is necessary to establish a higher level of link popularity. In most circumstances, natural link growth is slow, especially for newer websites. Natural link growth occurs when another website links to your website on their own accord. These "natural" links are the best type of links. In order for other websites to give you a natural link your website must first be able to be found on the Internet. This poses a catch-22 situation.
How do you get your website visibility so that you can start acquiring natural link growth?
If your website is not being found then you have no choice but to pro-actively contact other website owners, register your website with all major web directories, partner up with other relevant websites, buy relevant text link advertising, etc. Our services are available as complete link building management solutions, or as a la carte services available on an individual basis to complement your own link building strategies. |